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DISPLAY TABLE

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Summary

OUR APPROACH

PROJECT
OVERVIEW

Premium wearable displays serve as the foundation for creating an engaging retail experience that reflects Samsung’s innovative technology and brand identity. Combining interactive features with high-end materials and thoughtful design ensures a cohesive presentation that enhances consumer connection.

THE SCOPE

  • CLIENTSamsung
  • LOCATIONS90
  • INDUSTRYTechnology
  • TYPEPremium Wearables Display
  • MaterialsMetal, Plastic, Solid Surface, Wood
  • TIME6-8 Weeks

Interactive Experience

Designed to encourage hands-on product exploration while maintaining secure product protection.

Premium Material Design

A mixed-material construction combines metal, solid surface, and wood for a durable, high-end presentation.

Premium finishes allow to withstand years of retail use.

Flexible Retail Solution

Modular components and updateable graphics support evolving products and merchandising needs.

THE CHALLENGE

CREATING THE
EXPERIENCE

Creating a premium wearable display required balancing immersive product interaction, security, and a refined design experience:

THE SCOPE

  • Enable product interaction with secure solutions.
  • Reflect Samsung’s premium technology identity.
  • Build a durable, long-lasting retail fixture.
  • Combine materials into a cohesive design.
  • Support flexible product updates.

THE SOLUTION

ONE PARTNER SOLUTION

Interactive Design

  • Enabled hands-on product interaction while maintaining active security.
  • Created an open, unobstructed experience that encouraged customer engagement.
  • Integrated security solutions without compromising the premium presentation.
  • Showcased wearable devices in an intuitive, easy-to-explore layout.

Premium Construction

  • Combined metal, solid surface, wood, and plastic into a refined retail fixture.
  • Built a durable display designed to withstand years of daily use.
  • Used premium finishes to maintain a polished appearance over time.
  • Reinforced Samsung’s premium brand through high-quality materials.

Modular Flexibility

  • Designed interchangeable product inserts for quick product updates.
  • Incorporated updateable backlit graphics for evolving campaigns.
  • Added a removable storage cabinet for adaptable floor layouts.
  • Created a flexible fixture that supports future merchandising changes.

Project Gallery

Project Gallery

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